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Monthly Archives: FEBRUARY 2012
FEB 29
By Chris Reich
I follow a well-known physics professor who will, from time to time post a "contest" for people to solve physics problems. The problems are not too difficult but are often counter intuitive. That means the answer goes against our feelings or intuition. It is interesting to me how many people are quick to post because they 'feel' they have the right answer. Those quick answers are usually wrong. I confess, I'm not great with math. I ... Read the Full Article (530) 467-5690
FEB 21
By Chris Reich
There are two kinds of problems. There are problems people want to fix and problems people want to complain about. Understanding this will save a lot of time in your life and at work. I learned a long time ago that sometimes people want to own and whine about a problem. I let them keep those. Chris Reich TeachU (530) 467-5690
FEB 12
By Chris Reich
I talk with a lot of firms about marketing. My general philosophy is to be very conservative with the marketing budget. Most businesses would rather throw money than time at marketing. Oddly, this is the reverse of what will bring the desired results. Two free activities will nearly always out perform advertising spend. 1. Regularly post something of value on the company website, Facebook page, or Blog. 2. Guest post as an expert on other sites. I have seen ... Read the Full Article (530) 467-5690
FEB 9
By Chris Reich
I spoke with a prospective client recently who interrupted me to say, "This sounds like all the books. Tell me something specific." First of all, the wheel has been invented and people most likely to fail are those trying to re-invent it. Yes, there is always room for improvement. That is one of my core principles! But many managers and CEOs want approaches that aren't "in the books". Why? Do they prefer risk to success? Apparently so. My ... Read the Full Article (530) 467-5690
FEB 9
By Chris Reich
Greetings! I have just returned from Miami and Phoenix with loads of "Made in USA" videos! I will will work on getting those posted this week. Made in USA is a sweet sound that I want to hear more often. Support and invest in "Made in USA". Chris Reich TeachU.com (530) 467-5690
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